March 27 Webchat: Building an Engaged Audience

Building an Engaged Audience

Do you want to start a business or promote a cause? Are you a small-business owner already and want to gain more traction in the marketplace without a huge cash outlay? Digital marketing executive Michael Bellavia gives essential tips on how to engage audiences, tell your story and brand your products effectively — and affordably. Hear how to do it from this Emmy Award–winning producer and digital marketing expert.

Michael Bellavia is an Emmy-winning producer and digital marketing exec and CEO at HelpsGood, a digital content marketing, communications, experiential and fundraising strategies for nonprofits, NGOs, and government agencies. Clients include Love Has No Labels, Keep America Beautiful, Whole Foods, AT&T, Ad Council, American Heart Association, etc. He also produces original social good apps like the Google Play featured candiDate dating app developed with Rock the Vote.